The first thing to do is ensure that the Chrome extension is pinned to your toolbar. If you cannot see it click on the icon that looks like a jigsaw puzzle piece. It will show you all your extensions. Click on the pin icon and then the Sharetivity extension will be visible on your browser.
The second thing to do is add keywords. These are the words that are pertinent to your business. We use them to search the companies Website, Google news,Linkedin, etc to find any keywords relevant to what you are selling.
Also consider adding words like initiatives, imperatives, goals, objectives etc, so you can create a message to your prospect outlining how their imperatives match what you are selling.